Above is the final draft of our magazine advert, which has some really clear and obvious improvements, courtesy of our audience feedback and constant judgement of our own work. We changed the font style to make it look less bold, but it still remains eye catching but in a more feminine way. This was an important change because our main target audience is females and therefore to ensure we are appealing to them, we needed to change the text style to ensure it was attractive and appealing instead of being a deterrent to the music by giving a false impression. We also removed the black outline on the text that wasn't the album name or artists name becasue the text is too small and looked really cramped together with the outline. In comparison to the first draft, the final drafts text looks much more professional and appealing. Similarly, we made all of the text upper case and this adds to its professional look by making it look sophisticated and sleek. We also added more additional information by adding in a review from a magazine that is well viewed by many music listeners and we thought this would support one of the many stereotypical conventions of an indie pop magazine advert. In addition to this, we changed the size format of the actual magazine advert because as you can see on the first draft, it's more square shaped as opposed to being more rectangular. This would have challenged the stereotypical convention of all magazine adverts and would've looked more like another digipak and on reflection, it was a really obvious mistake we made. But thankfully it was changed for the final draft and it now looks more like a magazine advert. However, we kept the actual image the same because as a group we remained in the thought that it looked really professional and presented a really effective contrast between the two images. Overall we are really pleased with our magazine advert and our audience feedback supported this and allowed us to make our improvements to make it look even better.